Agility allows you to monitor TV and radio content alongside all your other media types. Broadcast content is supplied through our partner TVEyes, and you can add it to your topics, save clips, trim segments, and include these mentions in reports and briefings.
To begin monitoring broadcast content, you must first set up a Subscription. Subscriptions pull TV and radio mentions into your account as they occur.
🔹 Setting Up a Broadcast Subscription
Go to Subscriptions
In the left-hand menu, select Subscriptions.
Choose TV / Radio
Select the TV / Radio option at the top of the page.
(To learn about social media subscriptions, see our social subscription guide.)
Enter your search terms
Use a small number of specific keywords for best results.
Your Boolean logic is displayed on the right so you can see how your search criteria is structured.
Save and Activate
Click Save
Give your subscription a name
Click Activate to begin pulling in content
Once activated, the subscription begins collecting matching mentions going forward.
Important: Subscriptions are not retroactive unless you request a backfill.
You can view broadcast mentions directly within Subscriptions, or pull them into a Topic (by selecting the Broadcast media type in Topic Setup) to review them alongside your online, print, and social coverage.
🔹 Requesting a Backfill (Up to 90 Days)
Subscriptions do not automatically retrieve past content — but you can request a backfill.
Edit an existing, activated subscription
Click the Backfill icon on the right side
Click New Backfill
Select how far back you want the system to retrieve content (up to 90 days)
Agility will then import broadcast mentions from the requested date range.
🔹 Viewing Broadcast Mentions
You can view TV and radio clips:
Inside the Subscription
Inside any Topic that includes the Broadcast media type
Select a mention in your results list and the clip will appear on the right-hand panel. Click Play to watch or listen.
(An article on archiving broadcast mentions indefinitely can be found here.)
🔹 Saving Broadcast Mentions
To save a broadcast clip for reporting, editing, or sharing:
Select the checkbox beside the mention
Click Save in the toolbar
Once saved:
The clip becomes part of your Saved Coverage
The video/audio remains playable for 30 days
The metadata (title, timestamp, AVE, impressions, etc.) stays in your account indefinitely for reporting
You can now edit, trim, tag, and include the mention in briefings, alerts, and reports.
🔹 Refining Broadcast Mentions with the Media Editor
The Media Editor allows you to trim clips so they contain only the exact moment(s) you need.
Step 1 — Open the Media Editor
After saving the clip, click Open Media Editor in the right-hand panel.
Step 2 — Select the Portion You Want
Inside the Media Editor you can:
Use Set Start and Set End while the clip is playing
Highlight sections of the transcript to generate start/end points
Scroll through the programme timeline to capture missing context
Step 3 — Preview
Click Preview to review the trimmed section.
You may need to adjust the times manually if the transcript is slightly misaligned.
Step 4 — Save Your Edited Clip
Click Next → Finish.
Saving generates an Instant Play Link, which you can:
Share with colleagues
Include in briefings
Access from your Saved Coverage
The link remains active for 30 days.
Important: Edited clips cannot be re-edited.
To make further changes, delete the edited clip, re-save the original, and edit again.
🔹 Archiving Broadcast Mentions
For permanent archiving options, see: How to archive TV and Radio content.
📝 Support & Resources
Help Center: Monitoring
Need help? Chat with Support from your dashboard or email agilitysupport@agilitypr.com