What is PR CoPilot?
Within Agility’s Email Distribution tool, PR CoPilot helps you create professional, ready-to-send content in seconds.
Powered by artificial intelligence and machine learning, PR CoPilot generates original email and press release content—saving you time and helping you structure effective communications for the media.
Learn how to use PR CoPilot to refine your own content here.
How do I use PR CoPilot?
PR CoPilot is powerful yet simple to use. You can:
Draft your entire email, from subject line to contact details
Generate text for the body of your email
Suggest subject and preview lines based on your content
Drafting your entire email
When creating a new email distribution, toggle PR CoPilot on to have it draft your full email.
Based on your key messages and selected tone, PR CoPilot will generate all email components.
You can include multiple key messages and specify quotes to appear in the content. If you don’t provide a quote, PR CoPilot may generate one for you—so review carefully.
You can adjust:
Format: Press release or email
Tone: Choose from multiple styles
Length: Short, medium, or long
Language: Create content in any of 13 languages—or even write key messages in one language and generate the release in another.
Click Generate to create your draft. Within seconds, PR CoPilot will produce original content based on the information you provide.
⚠️ Important: Always review what PR CoPilot creates and acknowledge the disclaimer confirming your understanding.
2. Draft your email body text
Within any text component of an email distribution or newswire, click the PR CoPilot button.
Enter your key message—and as much or as little guidance as you wish—then click Generate.
PR CoPilot will write the content instantly based on your inputs. You can Regenerate for another draft or click Apply to insert the text directly into your email.
Once your content is in the editor, you can use PR CoPilot’s Refine feature for additional edits.
Learn more about refining your own content here.
3. Using PR CoPilot to write a Subject and Preview Text Line
PR CoPilot can also review your press release or email content and suggest multiple subject lines and preview text options for inspiration.
Once your content is added to a text component, click the PR CoPilot pencil icon to view and select suggestions.
