🔹 What is the Online Boost service?
The Online Boost service is a cost-effective and easy way to increase online visibility for your release and allow your content to be picked up by AI and machine learning tools.
With Online Boost, your release becomes visible on:
Ask
Bing
Facebook
Google
Google News
X
Yahoo!
It is also syndicated on APNews.com, providing the potential to reach 35 million monthly active users.
This ensures your release appears in search results for your company or brand and is accessible to:
News aggregators
Online assistants
Search engines
Analytics platforms
LLMs powering AI tools
The Online Boost service is a strategic add-on to your targeted, one-on-one media outreach, giving you the best of both worlds: personalized journalist engagement plus broad online visibility.
🔹 How is this different from the targeted media lists and distribution I use in Agility?
Targeted media lists let you communicate directly with specific journalists—an essential part of any media outreach strategy.
Online Boost supplements this work by offering:
broader online visibility
increased discoverability
improved presence in AI and machine-learning ecosystems
It does not replace targeted outreach but enhances it.
🔹 Does this mean I can use Online Boost instead of a Newswire?
No. Online Boost is not a replacement for a newswire.
Newswire distribution provides:
deeper access to News Agencies
editorial teams
markets and countries you typically cannot reach otherwise
local-language visibility
multi-channel amplification
Online Boost complements—but does not replace—a full newswire distribution.
🔹 Will you provide an online visibility report?
There is no separate report for Online Boost.
Performance can be verified simply by searching for your release on:
Google News
Bing
Yahoo!
This is considered the primary assurance of performance for this specific service.
🔹 How does the billing for Online Boost work?
Online Boost costs:
US $99
UK £69
CA $125
Per release.
When you select the Online Boost option, you agree to the charge.
Agility’s billing team will then invoice you for this service.
🔹 What other options are available to amplify my coverage?
Agility offers multiple tools to enhance and extend earned media visibility, including:
Targeted media lists built from Agility’s global database of more than one million contacts
Agility Distributions — sector-specific distributions that can be more cost-effective
Newswires — global reach in local languages via News Agencies (AP, PA, Bloomberg Terminal, etc.)
Online Boost service — strengthens your targeted approach with online visibility
Newsroom — provides a long-term, shareable home for your story
All of these options can work together as part of a broader media amplification strategy.
🔹 Online Boost Editorial Standards
For editorial requirements and restrictions that apply to Online Boost submissions, please refer to:
📝 Support & Resources
Need help? Chat with Support from your dashboard or email agilitysupport@agilitypr.com