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How to Run Replays for X Content in Your Social Topic

Backfill X content to gather past results

Updated this week

Social Topics begin collecting mentions from the moment they are created.
If you need to backfill coverage from the past 13 months, you can run a Replay to retrieve older X content.


🔹 Step 1: Set Up a Social Topic for X Content

First, create a Social Topic focused on the X content you want to monitor.
(If you need help, see the guide on creating Social Topics.)


🔹 Step 2: Initiate a Replay

Within your Topic:

  1. Click Set up a Replay Next

  2. Select Create to begin configuring your replay settings

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🔹 Step 3: Configure Replay Settings

In the settings window:

  • Choose Search Parameters
    You can keep your existing Topic settings or adjust them if needed.

  • Select Date Range
    Choose the timeframe you want to backfill — up to 13 months in the past.

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🔹 Step 4: Confirm and Start Replay

A Replay Confirmation pop-up will show an estimated content volume.

Click Start Replay to begin.

Once complete:

  • The backfilled mentions will be added to your Social Topic

  • These mentions will count toward your monthly quota

  • You will receive an email notification once the replay has finished

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📝 Support & Resources

Help Center: Social Listening
Need help? Chat with Support from your dashboard.

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