Content posted—or requested to be posted—by a customer to the Agility Newsroom and/or via Agility’s Newswire distribution channels is subject to review by Agility under the Editorial Guidelines.
Content includes:
Any content contained in a Customer News Release
Any materials ancillary to the Customer News Release
Agility retains sole and absolute discretion, without prior notice, to refuse or remove any content from the Newsroom or Newswire that:
In Agility’s opinion does not adhere to the Editorial Guidelines, or
Has any other legitimate basis for refusal or removal
These Editorial Guidelines form part of Agility’s Supplemental Terms for the Newsroom and Newswire Services.
Below are illustrative examples of reasons a News Release may be removed or restricted from posting.
🔹 Missing Information
A News Release with an incomplete or misleading headline
Incomplete, missing, or non-credible contact information (contact name, phone number, email address)
A News Release lacking an attributable source
Lack of verification that the person submitting the release is authorized to do so on behalf of the named company
🔹 Inappropriate Content, SPAM, and SEO
Keyword/Ticker Spamming — Excessive or unauthorized keywords/ticker symbols in the headline or body
Stock Recommendations — Releases discussing stock advice, recommendations, or reviews
SPAM/Advertisement Releases — Carbon-copy style releases solely promoting a company name or product, with excessive promotional links
Reused and/or Copyrighted Material — Non-original content, republished articles, content from other sites, or duplicate content previously posted
Blackhat SEO — Releases intentionally over-optimized for SEO
Sexually Explicit Content — References or links to explicit or illegal material, profane language
Sexual Health Supplements — Including pharmaceuticals marketed for sexual enhancement
Online Pharmaceuticals / Alternative Health Products — Especially online pharmacies selling prescription drugs or making unverified health claims
Unverified medical claims, including claims about preventing or curing COVID-19 or any illness without cited scientific research
Get Rich Schemes — Networking, marketing schemes, MLM content
Coupon Codes — Releases containing coupon codes or discount websites
Streaming Video Websites promoting unauthorized streaming of premium or TV content
Payday Loans — Content discussing payday loan services
Gambling — Releases discussing gambling
April Fools’ releases — Not accepted, particularly if intended to fool readers
Cryptocurrency content — If designed to scam, trick, or deceive users into investing in real or fraudulent digital currencies
🔹 Opinion, Tone, and Quality of Content
Political Opinion — Unbalanced, unprofessional, or inaccurate commentary
Poor Writing Quality — Grammar issues, spelling mistakes, unclear writing
Personal Opinions — Content intended to harm or defame a person or group
Allegations of wrongdoing — Crime, immoral or unethical behavior, financial misconduct
Defamatory or Harmful Opinions — Content inciting hatred, bigotry, racism, gratuitous violence, or malicious intent
Excessive Length — Releases that are excessively or unnecessarily long
Standard release: 200–600 words
Inaccurate, inappropriate, or broken hyperlinks
Objective Tone Required:
No hype flags (AMAZING, MUST BUY, BEST EVER)
No excessive exclamation marks
Avoid direct address (“you,” “I,” “we”) unless within a quotation from a spokesperson
Overly promotional content challenges credibility
🔹 Attribution and Accuracy
Lack of Accuracy — Content that is not factually or legally accurate
Unverified Celebrity Endorsements
Announcements involving third parties (e.g., partnerships, joint ventures) without written authorization from an executive of each company
Litigation:
Releases discussing pending or open litigation are not accepted
Releases about closed litigation must include proper documentation (court docket number, attributable files, etc.)
Shareholder Activism — Press releases related to shareholder activism must show the individual/group owns at least 5% of the subject company’s stock
📝 Support & Resources
Need help?
Chat with Support from your dashboard or email agilitysupport@agilitypr.com