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How to Create, Add, or Import Media Mentions to Your Monitoring Account

Add coverage that isn't already available in Agility.

If an article, broadcast, or social media post isn't available in Agility, you can manually create a mention or import multiple mentions using a CSV file. Manual mentions allow you to include additional coverage in your Saved Coverage, reports, and briefings.

Important: Before creating a manual mention, always search for the article first. If it's already available in Agility, save it to your folder instead of creating a duplicate.


🔹Video Tutorial


🔹 Before You Create a Manual Mention

Before creating a manual mention, search for the coverage in Agility.

Search by URL (Recommended)

If you have the article URL:

  • Copy and paste the full URL into the search field.

  • Set the publication date.

  • Run the search.

URL searches work best for publicly accessible webpages.

Search by Headline or Keywords

If you don't have the URL—or the article is behind a subscription or paywall—search using words from the headline or other relevant keywords.

For more accurate results:

  • Set the publication date.

  • Filter by the publication under Sources using the publication's root domain.

Keyword searches are often more effective for licensed or subscription content.

If you find the article:

  • Select the mention.

  • Save it to your Saved Coverage folder.

Saving an existing mention preserves the original monitoring data and metrics and is always preferred over creating a manual mention.

If you can't find the article:

If you've searched by:

  • URL

  • Headline or keywords

  • Publication date

and still can't find the article, you can create a manual mention.

If you expected Agility to capture the article automatically, contact Support so they can investigate whether there was a provider, licensing, or indexing issue.


🔹 Create a Manual Mention

Step 1: Open Saved Coverage

Navigate to:

Media Monitoring → Saved Coverage / Folders

Select the Create Mention (+) icon, then choose Create Mention.

Step 2: Enter the Mention Details

Complete the available fields, including:

  • Media Type

  • Outlet / Source

  • Title

  • URL

  • Publication Date

  • Summary or Notes

For social media mentions, you can also enter engagement metrics such as:

  • Likes

  • Comments

  • Shares

  • Views


Choosing the Correct Outlet / Source

The Outlet / Source should always be the publication, broadcaster, website, newspaper, magazine, radio station, television station, or social media platform where the content originally appeared.

✔ Correct

✘ Incorrect

CBC News

Client name

Reuters

Folder name

The Globe and Mail

Topic name

CTV News

Account ID

Do not use:

  • Folder names

  • Client names

  • Topic names

  • Report names

  • Account IDs


Step 3: Save the Mention

Select Save.

If you're currently viewing a Saved Coverage folder, the mention is automatically added to that folder.

You can also apply Tags while creating the mention to help organize your coverage.

Manual mentions can be included in reports and briefings just like other saved coverage.

Note: Creating a manual mention adds it only to your Saved Coverage. It does not add the article to your Topic results or Monitoring searches.


🔹 Import Multiple Mentions

If you have many mentions to add, you can import them using a CSV file.


Step 1: Prepare Your CSV File

Create a CSV file with one mention per row.

Your file can include information such as:

  • Title

  • URL

  • Publication date

  • Outlet

  • Summary

  • Media type

  • Folder

  • Tags


Step 2: Upload the File

Start the import and upload your CSV file.

Agility will ask you to map each CSV column to the appropriate Agility field.

For example:

  • Title

  • URL

  • Publication Date

  • Outlet

  • Summary

  • Media Type


Step 3: Configure Fallback Values (Optional)

If some rows don't contain information for certain fields, you can specify Fallback Values.

Agility will automatically use those values whenever the corresponding field is blank.


Step 4: Import the Mentions

Select Import.

The imported mentions will appear in Saved Coverage, including any folders or tags specified during the import.


🔹 Add Coverage Faster with the Chrome Extension

For individual online articles, the Agility Chrome Extension is the recommended and fastest way to save coverage without manually entering article details.

To use it:

  • Open the article in Google Chrome.

  • Select the Agility Chrome Extension from your browser toolbar.

  • Sign in to Agility if prompted.

  • Review the article details captured by the extension.

  • Choose the Saved Coverage folder where you want the article added.

  • Apply any relevant Tags.

  • Select Save.

The article will be added to your Saved Coverage and can be used in reports and briefings.

Before saving, check whether the article already exists in Agility to avoid creating a duplicate.

Note: The extension is designed for individual online articles. For multiple mentions, use the CSV import process instead.


🔹 Best Practices

  • Always search for coverage before creating a manual mention.

  • Use manual mentions only when coverage isn't already available in Agility.

  • Apply Tags and organize mentions into folders as you create or import them.

  • Use the Chrome Extension when saving individual online articles.

  • Contact Support if you believe coverage should have been captured automatically.


Frequently Asked Questions

Should I search before creating a manual mention?

Yes.

Always search first. If the coverage already exists in Agility, save it to your folder instead of creating a duplicate.


What happens if I create a manual mention?

The mention is added to your Saved Coverage and can be included in reports and briefings.

It is not added to your Topic results or Monitoring searches.


What if I can't find the article?

If you've searched by URL, headline, keywords, and publication date but still can't find it, you can create a manual mention.

If you expected Agility to capture the coverage automatically, contact Support so they can investigate.


Can I import multiple mentions at once?

Yes.

Use the Import feature to upload multiple mentions from a CSV file.


Can Fin or Support create manual mentions for me?

No.

Fin can't create or import mentions on your behalf.

Support can create manual mentions for clients when appropriate. Support can also investigate coverage that you believe should have been captured automatically.

To request help, contact Support and provide as much information as possible, including:

  • the article URL

  • the headline

  • the publication date

  • the outlet or source

  • the folder or tags you want applied

For large numbers of mentions, Support may recommend using the CSV import process instead.


Can I organize manual mentions into folders?

Yes.

You can add manual mentions directly to a folder and apply Tags during creation or import.


📝 Support & Resources

Help Center: Monitoring

Need help? Chat with Support from your dashboard or email agilitysupport@agilitypr.com.

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